 




|   Got Live If You Want It Bill Oursler on Sebring    If Sebring’s just concluded 12-Hour enduro proved anything, it was that the old  days are most definitely over. And, while that may seem obvious, considering that  for the first time in history a diesel powered automobile won a major motorsport  event, what we’re talking about here is something a little different. Rather than  technology, this discussion centers around information, or more specifically its  flow, the management of that flow, and the ways it is used to either deceive or  misdirect the public.   No where is this more clear than in NASCAR where a single body, wrapped in  differing decals and front plastic body clips serves in front engine, rear drive form  as an on track representative for a variety of four door, front engine, front drive  vehicles from a variety of manufacturers. What is surprising about this is that the  millions of NASCAR fans accept this situation without question, and move on;  perhaps proving in the process that the old idea of “win on Sunday, sell on  Monday,” has become more myth than fact.   Cheer, Boys, Cheer  The president of the American Le Mans Series, of which Sebring was the  opening round, Scott Atherton, told this columnist that the foundation for the ALMS  is its relevance to its fan base, a relevance founded on the technology brought to  the series by manufacturers like Audi and Porsche, whose new supposedly  “second banana” LMP2 category RS Spyders are quicker than any of their  opposition except the diesel Audi R10s. Atherton supported his position by noting  that the advance ticket sales for the Mobil 1 backed 12-Hour central Florida show  were the biggest in many years, perhaps among the largest ever.   Anyone attending Sebring or watching it on television would have to agree that in  terms of crowd size, Atherton was more than right. It was packed. Yet, one has to  wonder if the racing was entertaining, for in the end racing is not a technical  exercise, but entertainment. From the start, the battle up at the head of the field  was less than thrilling, with Audi leading all the way. Still, there was drama as  one dropped out before the midway point, while the other, the winning car of Allan  McNish, Tom Kristensen and Rinaldo Capello was forced to start from the pit  lane.   And, if there was anything interesting in the dominant performance of the Audis it  was their potential fragility. Not only were Kristensen, Capello and McNish forced  to give up their pole winning position after a heat exchanger failed during the  warm up before the green flag, leaving the crew to hurriedly install a replacement,  just getting the job completed before the race was underway, but their  compatriots, Frank Biela, Marco Werner and Emanuele Pirro departed the affair  with overheating issues, we think.   Kraftwerk  We can’t be sure, of course, because the Audi team was something less than  forthcoming about exactly what did happen to the early race leader, a posture  presumably dictated by the fact that the presence of the Audi diesels, indeed, their  very existence was an exercise intended to boost sales of not only the brand’s  range of new technology diesel street cars, but those of it parent Volkswagen AG  as well. And, certainly one wouldn’t want to tarnish one’s commercial image by  admitting to their flaws in public.   In contrast, the Penske Porsche team was far more open about the difficulties  with its two potent DHL backed LMP2 RS Sypders, both of which were forced to  retire with drivetrain issues, one with a failed clutch, the other with what was said  to be a broken driveshaft. The latter problem came less that an hour from the end  after Sascha Maassen, Lucas Luhr and Emanuel Collard had worked its way up  to second overall and first in its class after an early stop to repair an electrical  glitch.   It was that charge which brought some spark to what had been a “set piece”  story at the front of the field, which had been in place for much of the event.  (Fortunately the contest in the two production divisions, the one in GT1 between  the Corvettes and the Aston Martins, and the three-way war in GT2 among the  Porsche 911 GT3RSRs, the Panoz Esperantes and the new Risi Ferrari 430 GT  were interesting enough to keep the attention of the fans on site and the television  audience).   All that aside, the real lessons of Sebring can be discovered in the area of  information management. From top to bottom, like the political universe, the “spin  is the thing.” The ALMS itself with it’s new “World Class” slogan is tying to tell us  what it is, rather than presenting its product and letting us decide for ourselves.  The teams work hard to make us see them in their best light, even if that light  dims despite their best efforts to keep it bright.   Red Meat, Blue Mood  Don’t get me wrong, we live with the “spinmeister” every day in every way.  However I long for a more simple time; one when the outcome of races are  determined by the rules makers and their agendas; one where manufacturers  take a chance and put their products to a true test instead of picking what they see  as the easiest course to success; and finally one where one’s failures are  acknowledged not buried amidst a ton of public relations inspired words, if they  are acknowledged at all. On the other hand, like the tooth fairy, utopia is just that,  a fairy tale. So in the end, I guess I will have to ignore the annoyances and enjoy  the good moments.   | 
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